Australia’s hit radio present may be shifting to a rival station quickly.
After virtually a decade, Kyle Sandilands and Jackie O Henderson are reportedly in talks to maneuver their mega-popular breakfast present again to Southern Cross Austereo (SCA).
In accordance with the Australian Monetary Overview, SCA is being “fairly aggressive” in its pursuit of Sandilands, 52, and Henderson, 48, as their contract with the Australian Radio Community (ARN) ends in 18 months.
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The dynamic radio duo first started their morning present again in 2005 on 2Day FM, bringing in large rankings for the station.
However in 2014, the radio hosts shocked audiences with the choice to maneuver their present to Combine 106.5, which was then rebranded as KIISFM.
Sandilands and Henderson’s present had been the primary FM breakfast present in Sydney for six years.
After renewing their contract with ARN in 2019, Henderson divulged on Osher Gunsberg’s podcast, Higher Than Yesterday that her co-host Sandilands had been the brains and pressure behind the swap in 2014.
“He makes large strikes and once more this one paid off for us,” Henderson mentioned on the time.
Their present 5 yr contract, which reportedly earns Henderson and Sandilands as much as $8 million a yr, is about to run out in 2024.
Whereas the pair are coming as much as ten years with ARN, The Australian Monetary Overview has reported the hosts are in discussions to signal again with SCA.
SCA additionally owns the Triple M and Hit FM manufacturers.
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“That is like sports activities rights for radio,” a media supply with information of the discussions instructed AFR. “It’s totally possible it’s going to find yourself being the largest expertise media deal ever.”
“It is about extra money and making it a much bigger present, which means reaching extra markets.”
The Kyle and Jackie O Present is coming as much as a powerful 20 years on air.
The present has dominated Australian breakfast radio for a lot of that point with the newest rankings survey revealing the duo attain a culminative viewers of a whopping 900,000.
If Sandilands and Henderson do certainly transfer again to SCA, it’s going to have a big effect on the rankings for ARN.
Simply final month, observers speculated that ARN’s resolution to take a $38 million, 14.8 per cent stake in Southern Cross Media could possibly be a defensive play in case the Kyle and Jackie O present jumps ship.
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Nonetheless, ARN maintained that it was purely a “strategic fairness funding”.
ARN’s chief govt, Ciaran Davis, instructed AFR that the corporate “do not see contract negotiations as being an on-off train”.
“Since Kyle and Jackie O have been with us, we have now been working very laborious to verify they really feel a part of a much bigger community, and that everyone contributes to that,” Davis mentioned.
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“I do not suppose that it is a shock to us that they’ve had the very best listenership they’ve ever had,” he added.
When requested concerning the circulating rumours that the Kyle and Jackie O present could also be returning to its unique house, a spokesperson for SCA instructed AFR: “We do not touch upon hypothesis”.
Just lately, Sandilands and Henderson have been persevering with their section dwell from France the place the previous has been on his honeymoon in St. Tropez with spouse Tegan Kynaston.
Whereas SCA is but to verify, the rumoured discussions will possible proceed late this yr and early into 2024.
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