London-based studio Scriptic has raised a complete of $6.2 million in its second seed funding spherical. The spherical included the participation of Sony subsidiary Sony Funding Fund.
The funding brings the full seed spherical to $8.7 million, following a June funding involving the participation of main traders similar to Amazon Alexa Fund.
Scriptic focuses on the event of phone-first interactive tales that are “environment friendly to provide, simply scalable, and extremely accessible to shoppers”. The corporate was an early adopter of generative AI in story-based media, and beforehand printed Scriptic: Crime Tales on Netflix, producing over 1.5 million installs and incomes a BAFTA nomination.
Clever Design
“Scriptic is rising as a front-runner in the way forward for interactive leisure, and we’re excited to be partnering with the workforce for the subsequent chapter of their progress journey in an space the place we see super alternative,” stated Sony Ventre Company managing director of the EU Antonio Avitabile. “Scriptic’s extremely scalable, environment friendly and complicated mobile-first method pushes the boundaries of interactive content material, and we consider the corporate’s UGC providing has the potential to take this additional by empowering the creativity of thousands and thousands of on a regular basis storytellers.”
“It’s an enormous honour to have Sony Innovation Fund be part of our roster of stellar traders, and we’re thrilled that they share our imaginative and prescient for the way forward for interactive media and storytelling,” added Scriptic CEO and co-founder Nihal Thahoor.
Based as Electricnoir, Scriptic’s catalogue of titles “simulate the interactive world of smartphones and apps, and mirror folks’s digital lives. Tharoor and co-founder and CCO Benedict Tatham introduced collectively a inventive workforce from the worlds of each video games and TV, permitting it to utilise cross-medium expertise in its gaming platform.
Scriptic will use the funding to develop its content material pipeline of “interactive, phone-based reveals”, in addition to activating its consumer generated content material technique, giving exterior writers and storytellers entry to the corporate’s AI-powered inventive instruments.
In July, we spoke to Tharoor about the usage of AI in sport growth.
