SEGA has introduced right this moment that Dr. Eggman will shave his iconic moustache for the primary time in over 30 years to have fun the brand new partnership between Movember, the main males’s well being charity, and Sonic Superstars. Probably the most recognised villains in online game historical past, the chief antagonist for Sonic the Hedgehog has picked up a pair of clippers and can sport a brand new look throughout November.
To assist increase consciousness for males’s well being, SEGA additionally commissioned analysis which found a 3rd (34%) of 16-24-year-old males have participated in Movember. Nearly a fifth (18%) have been impressed to develop their first moustache as a result of they needed to seem like their favorite character. Freddie Mercury (20%) was voted to have probably the most iconic moustache in well-liked tradition. Nonetheless, Dr. Eggman (12%) featured forward of the likes of wrestler Hulk Hogan (9%), pop star Prince (8%), and the anchorman Ron Burgundy (7%).
The research discovered that two out of 5 (39%) Gen-Z imagine that moustaches are trendy proper now, main a 3rd (35%) of 16-24-year-old males to sport a moustache at the moment and three out of 5 (62%) to confess they’ve tried to develop one earlier than.
The rise of the moustache can also be taking part in a task of their relationship lives. 1 / 4 (23%) of Gen-Z suppose a moustache makes a person extra enticing, and a fifth (20%) usually tend to date a person who has a bushy higher lip. Certainly, one in ten (8%) go so far as saying they might solely date a person who has a moustache, and 14% confess they might get “the ick” in the event that they discovered the person they have been relationship was incapable of rising one. One in ten (11%) 16-24-year-old males admit they’ve a moustache as a result of their accomplice inspired them to develop one, whereas a fifth (18%) tried and failed.
1 / 4 (27%) of 16-24-year-old males suppose a moustache makes them look extra mature and a fifth (21%) say it makes them really feel extra assured, main one in ten (10%) to confess the facial hair empowers them to undertake a complete new persona. In the meantime, a fifth (22%) like having a moustache as a result of it’s an fascinating dialog starter to interrupt the ice and half (48%) say they’re complimented on their moustache no less than as soon as per week.
Daniel Lazarides, EMEA Vice President of Central Advertising and marketing at SEGA, stated:
“Now we have lengthy admired all of the vital work that Movember does to help males’s well being, and we’re thrilled to assist increase consciousness for an unimaginable trigger by eradicating some of the famend moustaches in well-liked tradition historical past. Sonic Superstars pays homage to the traditional 2D aspect scrollers of the Nineties, so now was the right time to current Dr. Eggman in a means that followers have by no means seen earlier than, with out the moustache he has worn for over 30 years. Just be sure you be part of Dr. Eggman by getting sponsored to develop your mo’ this November!”
Anne-Cecile Berthier, UK & EU Nation Director for Movember, stated:
“After we heard that SEGA and Sonic Superstars needed to help Movember by shaving Dr. Eggman’s iconic moustache for the very first time, we knew the outcome could be eye-catching. Sonic the Hedgehog is without doubt one of the world’s most well-known online game franchises, and we’re grateful for Dr. Eggman pausing his dream of dominating the world to assist us increase consciousness for males’s well being. We hope our partnership with SEGA will encourage extra folks to get entangled and help our fundraising drive this Movember.”
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