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I mentioned it earlier than and can say it once more – both advertisements are getting very good or am getting dumb (or each). Take Bar Tartine – they’ve a brand new advert (right here). Now, attempt as I’d I could not make “inventive” sense of it. Apparently it’s for the brand new menu. However issues get south with the advert itself – meet Steph, the snoozer. She wants three totally different alarms to get up, when she does, she arranges her hair, and applies lipstick, applies lipstick, applies lipstick, applies lipstick (am not inventing this, making use of lipstick take like 4 pictures) the final time being in entrance of a fruit dish. That is her “new ordinary”. “Break the routine, attempt one thing new” is the caption close to the advert. As I mentioned, I’m attempting to get my head round it – not that the mannequin will not be stunning (she is), however, would that entice me to go attempt the brand new menu?