Pictures taken within the Los Angeles neighborhood confirmed the most recent developments in Elon Musk’s mission, which he first teased in an X put up in 2018. The filth lot the place building started final September now hosts what seems to be a two-story constructing with a shiny metallic exterior.
Former Tesla worker Alex Ingram additionally shared footage of building efforts in April when he was the corporate’s chief designer.
The corporate has remained tight-lipped on the mission, however Bloomberg reported that the positioning can be a Supercharging station with 28 stalls and two film screens that may accommodate over 200 folks. The screens will present movies that final 15 to half-hour, about how lengthy it takes to cost a Tesla automobile.
A mission description referenced by the outlet mentioned company can view two film screens: from the rooftop seating space or their Tesla autos.
When Musk first talked about the mission six years in the past, he described it as an “old skool drive-in, curler skates & rock restaurant.”
Tesla filed an software with the US Trademark Workplace to make use of the model in restaurant providers in 2021 however didn’t submit plans for a 24-hour Supercharging station to Los Angeles officers till 2022.
Musk posted concerning the mission once more in August 2023, writing, “Our Tesla futuristic diner (Grease meets The Jetsons with Supercharging) in LA needs to be prepared later this yr.”
Though Musk’s attain extends to a number of industries, his choice to create a diner and drive-in will throw him into the world of immersive experiences. These in-person, hands-on experiences are resonating with shoppers who’re nonetheless shaking off the consequences of the COVID-19 pandemic.
It is a world dominated by firms like Disney, which owns a number of theme parks and types worldwide. However others are vying for a bit of the pie. Netflix Home venues will open at two malls in america subsequent yr, marking the media firm’s bold plan to fulfill followers in particular person as an alternative of by way of a display.
A number of Tesla charging stations have already got facilities like merchandising machines and lounges, however this mission may very well be an try to remodel charging stations into coveted locations themselves.
Representatives for Tesla didn’t instantly reply to a request for remark from Enterprise Insider.