Meet Lebanese entrepreneur Peter Rahal who co-founded protein-bar firm RXBar together with his colleague Jared Smith for under $10,000, and bought it for $600 million to Kellogg’s 4 years later.
RXBar is well-known for its minimalist packaging. The corporate was based in 2013, in response to “The Unbelievable Success of RXBar’s Peter Rahal” by O’Connor Rod (2017).
Peter Rahal and Jared Smith made the primary RXBar within the basement of Rahal’s dad and mom in Glen Ellyn, Illinois. Rahal learn that it solely takes $10,000 to start out a nutrition-bar enterprise and each he and Smith invested $5,000 every to start out up the corporate, Chicago Bar Co.
By 2017, the corporate was using 75 folks.
In October 2017, following their success, the main meals company Kellogg’s purchased their firm for $600 million.
Peter Rahal isn’t just any entrepreneur. He was identified with dyslexia earlier than attending highschool. Nevertheless, he shared that, though he confronted some hardships, there have been benefits to this prognosis.
“One is great self-awareness, after which two, the precise cognitive good thing about the best way dyslexics course of info,” shared Rahal.
Rahal attended Wittenberg College in Ohio, the place he obtained a bachelor’s in political science and authorities.
In 2018, he based Litani Ventures — “a client funding firm for entrepreneurs by entrepreneurs.”
