Oliver Cragg / Android Authority
TL;DR
- Trademark and certification listings have been noticed for a brand new Nothing product within the smartwatch area.
- Nothing CEO Carl Pei had expressed curiosity in “studying in regards to the class” earlier within the 12 months.
Nothing has been making a splash within the shopper tech area, due to its distinctive “clear” spin on earbuds and smartphones. Whereas we eagerly watch for the Nothing Cellphone 2 to reach subsequent month, the corporate could possibly be gearing as much as dip into a brand new product class: smartwatches.
Leaker Mukul Sharma noticed a trademark and certification itemizing from Nothing, giving us our first clue at Nothing’s foray into the smartwatch phase.
Nothing had filed for a trademark referred to as “CMF BY Nothing” earlier within the 12 months. Extra just lately, the identical wordmark was noticed hooked up to a product’s certification itemizing with the mannequin quantity “D395.” Apparently, this product is classed as a smartwatch.
The presence of those trademark listings doesn’t assure that Nothing will launch a smartwatch.
Nevertheless, it’s a good indication that the corporate hopes and intends to launch the product out there someday sooner or later. A trademark helps them reserve their branding for the close to future. Corporations have emblems that by no means get used, so there’s additionally an opportunity {that a} Nothing smartwatch by no means involves fruition.
This trademark and certification itemizing may be seen alongside Nothing CEO Carl Pei’s tweets from earlier within the 12 months when he was utilizing a Samsung Galaxy Watch 5 Professional to “be taught in regards to the class.”
It’s fairly apparent that the corporate desires to dip its toes into the smartwatch area. It stays to be seen in the event that they accomplish that and the way they go about it: will it’s a correct smartwatch with an app retailer, or will it’s a glorified health tracker with a big show?
In fact, since it will likely be a Nothing product, there’s certain to be some factor of transparency within the styling. The phrase “CMF” can be an fascinating selection for a wordmark, as CMF often refers back to the Shade-Materials-End design course of throughout product improvement and manufacturing, whereby totally different choices are explored for coloration, materials, and end for the tip product. Possibly we get our first Nothing product that isn’t clear? We anticipate to be taught the reply quickly sufficient.
