Candy and Chaos: Look Inside Whyte Fang's Electric FMU Records Launch Party at a NYC Chocolate Factory

Performing inside a wall-to-wall LED cage, the jail materialized the twisted inside workings of the thoughts of Whyte Fang, Alison Wonderland’s alter ego.

FMU Information is constructed to be unconventional.

Based by Allison Sholler—higher referred to as the famous person DJ and singer-songwriter Alison Wonderland—the document label is house to her otherworldly alter ego, Whyte Fang. FMU Information hosted a sold-out launch occasion Friday evening at none aside from the Effective & Uncooked Chocolate Manufacturing facility in Brooklyn, a dream venue befitting the imprint’s contrarian method to digital music from the highest down.

“I have been releasing Whyte Fang on Fuck Me Up Information and staying utterly unbiased, and I really feel so free doing this challenge,” Sholler not too long ago advised EDM.com in an intimate interview. “The one individual I can blame is myself, and nobody can inform me what the fuck to do. It feels actually punk.”

With it is rising roster of promising bass music expertise on full show, FMU wasted no time introducing followers to its darkish and alluring model—and rising as a bona fide tastemaker in 2023.

*Whyte Fang performs on the FMU Information launch occasion* *in New York Metropolis* *on March tenth, 2023.*

Christian Wade/EDM.com

Kicking off the evening was Ontario-based producer Aliiias, the most recent FMU signing, whose wonky monitor “Fuck Proper Off” melted our minds with its fusion of heavy-hitting entice drums and warped synths. Jon Casey and Dabow, who christened the label with its very first single “I Give up” in December, adopted with a b2b set that completely encapsulated the breadth of influential sound desigtn the 2 have been churning out for years by pairing gritty rave staples with throttling industrial percussion.

Rounding out a stacked opening card was sumthin sumthin, who primed the group with a cosmic array of banging entice music. The California-bred beatmaker’s signature sound reverberated by means of the chocolate manufacturing unit, maybe most palpably when he dropped his FMU debut, “Take Me House.”

*sumthin sumthin performs on the FMU Information launch occasion* *in New York Metropolis* *on March tenth, 2023.*

Christian Wade/EDM.com

Sholler appropriately needed to ring within the creation of her label with a Whyte Fang efficiency straight from the darkest depths of the underground. There’s been plenty of chatter in regards to the resurgence of the once-dormant alias—which began greater than a decade in the past—however even these eager to the aftershock of her debut present in L.A. final 12 months would have been utterly blown away by the intergalactic spectacle on show.

Performing inside a wall-to-wall LED cage, the jail materialized the twisted inside workings of Sholler’s thoughts in a burst of sound and light-weight that rattled the room. Promising to take us “away for some time,” Whyte Fang carried out a shocking set that shook followers to their core.

Style boundaries merely deteriorated into the void—there have been tinctures of techno, entice, drill, drumstep, Jersey Membership, hip-hop and extra because the polychromatic dice mutated in real-time. She even dabbled in shimmering 70s disco, taking the Bee Gees’ “Stayin’ Alive” for a spin.

Whyte Fang and FMU Information utterly eschews all the pieces you suppose you already know about bass music, and harness solely the weirdest of its complexities in its aim to tear down warehouse partitions. Along with her debut album Genesis dropping April 14th and a number of latest tasks from the label on the way in which, the long run is a brilliant one. The label is poised to observe its founder’s lead and ship on its ethos to present artists a chance to specific their true selves, as twisted and weird as they could be.

Try our unique photograph gallery beneath. All pictures for EDM.com by Christian Wade.