CD Projekt has shot down a persistent rumor that it’s in talks with Sony about an acquisition deal, saying unequivocally that no such negotiations are happening.
Discuss of a attainable CD Projekt takeover has been kicking round for years: Manner again in 2015, as an illustration, Digital Arts was reportedly trying to purchase the studio—a rumor that CD Projekt rapidly shot down. A 12 months later it occurred once more after CD Projekt made some behind-the-scenes strikes as “insurance coverage” in opposition to a hypothetical hostile takeover.
Hypothesis a couple of attainable buyout flared up once more in 2022 following the announcement of an bold multi-year improvement plan and the stepdown of longtime joint CEO Marcin Iwiński, though analysts mentioned there was nothing concerning the studio’s actions that pointed particularly towards an impending takeover.
The latest declare is that Sony is getting ready so as to add CD Projekt to its lineup, a rumor that surfaced in March and has persevered since then regardless of no actual proof to help it. The latest enhance to that story occurred over the weekend, when Future 2 leaker Liz (by way of IconEra) posted on their Discord server that “PlayStation plans on shopping for CD Projekt Pink.”
This stuff are often left to blow over unremarked, however on this case—maybe as a result of the story has dragged on for therefore lengthy—the studio opted to shoot it down outright. “Re: The most recent rumor,” CD Projekt Pink PR rep Ola Sondej mentioned on Twitter. “Yah, we’re not in such talks with Sony.”
Re: the most recent rumor. https://t.co/zsaaGjI5zfMay 29, 2023
That is about as unambiguous because it will get.
Company acquisitions are sometimes pushed by the relentless pursuit of revenue or strategic objectives, which was a minimum of a part of the speculation behind the rumors on this case—that Sony is in search of a counterpunch to Microsoft’s proposed acquisition of Activision-Blizzard. I do not suppose that actually holds as much as scrutiny: Pretty much as good (and profitable) as CD Projekt’s video games are, singleplayer RPGs merely would not have the presence and worth of a recreation sequence like Name of Obligation (there have been 16 mainline Name of Obligation video games for the reason that launch of the primary Witcher videogame in 2007) and the money-printing MMO World of Warcraft.
No matter these issues, it is truthful to say that CD Projekt does not want a savior. The corporate reported at present that The Witcher 3: Wild Hunt has now surpassed 50 million copies offered, and it is now gearing as much as begin selling the upcoming Cyberpunk 2077 enlargement Phantom Liberty, which can get its first actual airing on the Summer season Sport Fest on June 8
