Coi Leray is empowering ladies and paying homage to some Hip Hop legends along with her newest observe.
On Friday (November 4), the “TWINNEM” rapper shared a video on Instagram previewing an unreleased report that incorporates a heavy pattern of Grandmaster Flash and The Livid 5’s basic 1982 hit “The Message.”
Taking inspiration from the unique cadence of the enduring early Hip Hop report, Coi Leray will be heard championing ladies on the unreleased joint, which she’s already topped the “new anthem.” Over the funky, bouncy beat within the video clip, she raps: “Cuz women is playa’s too.”
“GIRLS IS PLAYAS TOOO !!! KEEEP IT PLAYER BABYYYYY [Heart emojis] GOOD VIBES AND GOOD ENERGY!!!!,” Coi Leray wrote within the caption of the video on Instagram.
.@coi_leray teases new anthem that samples Grandmaster Flash’s “The Message” 🔥 pic.twitter.com/jAd3cZL736
— HipHopDX (@HipHopDX) November 5, 2022
Whereas it’s clear the 2022 DX Rising star was influenced by “The Message,” she’s additionally added her personal spice and flare to the demo, which vividly captures her patent rap-heavy, melody-ready components as she weaves out and in of rhythmic pockets and vocal patterns by the minute-long snippet.
“What you understand about dwelling on high/ Penthouse suites wanting down on the opps/ Took him for a check drive/ Left him on the lot/ Time is cash/ So I spent it on a watch,” Coi Leray raps within the video.
New York Hip Hop tastemakers reminiscent of DJ Clue and former G-Unit affiliate DJ Whoo Child confirmed their assist for the report within the feedback of Coi Leray’s unique IG publish. “Ship that through,” Clue wrote in a remark whereas Whoo Kidd added a number of fireplace emojis in one other remark.
Whereas she didn’t present any particulars on a potential launch date for the report, it wouldn’t be a shock if the report is formally launched quickly as Coi Leray has rolled out a number of of her current singles on social media forward of the official launch.
Final August, she launched a serious social media marketing campaign together with TikTok dance challenges and a efficiency with viral producer and Ukele participant Einer Bankz in assist of the September launch of her single “Fly Shit.”
She additionally leveraged her social media following to spice up the hype surrounding her “Blick Blick” collaboration with Nicki Minaj, which grew to become the No. 1 video trending on YouTube following it’s March 18 launch and likewise instantly reached the No. 1 spot on the U.S. iTunes chart.
Nicki Minaj took a second to acknowledge Coi Leray’s standout bars on the report by exhibiting love on Twitter. Not solely did Nicki go off by gushing about how Coi’s outright dominant lyrical efficiency, however the “Seeing Inexperienced” rapper additionally defined how she lower a few of her visitor verse as a way to showcase her co-pilot’s outro movement.
“Did Coi physique that or did Coi physique that?,” Nicki Minaj wrote in a tweet on March 17. “I used to be in love along with her verse the second I heard it. No means I wasn’t stealing her outro movement. #BlickBlick.”