Gantous w Bou Raad, simply one of the memorable jingles within the Lebanese promoting panorama. However… do you keep in mind the unique TV advert? Not solely do I keep in mind it, I’ve bits of it really. Truly the unique advert was only a sequence of magnificence pictures with the arak interwinding. So how do you revive such an iconic advert? Gantous w Bou Raad discovered the magic system: If it ain’t broke do not repair it.
In order that they got here up with a brand new advert, which could be very a lot on the downlow – meals and good firm and… Arak. If the advert is nothing too particular, that is as a result of it rests on its spine: the inimitable jingle blaring within the backdrop. Which in itself, carries the advert from begin to end.
As I stated, the smartness was to not overwhelm what is actually essentially the most recognized bit (the music/jingle) and whereas the solid is sweet and meals interesting, Gantous w Bou Raad know the place their power lie. Sensible folks, belief me. Please see full advert right here.