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Maintaining with business developments is vital to staying forward within the video games business and making certain you do not fall behind.
At Pocket Gamer Connects, we commonly run our ‘World Tendencies’ observe, offering an expansive view of the sector’s newest ttrends, details, figures and insights from around the globe. Actually, the observe will return as soon as once more at PGC London 2025 on January twentieth to twenty first.
On this new common collection, we have reached out high business leaders to share their insights and expectations on the state of play and the way they see the following few years shaping up.
We spoke to Pocket Gems CEO Ben Liu, whose studio has labored on hit video games like Episode and Conflict Dragons, in regards to the yr’s high developments, challenges, and the artwork of creating a terrific sport.
PocketGamer.biz: May you inform us a bit about your organization and what you’re at present engaged on?
Ben Liu: Pocket Gems is likely one of the pioneers of cell video games. Our video games have been downloaded over 500 million instances and generated multiple billion of gross sales.
Our most profitable product, Episode, has modified the lives of creators all around the world who craft tales that say one thing significant about themselves and join with hundreds of thousands of group members. Conflict Dragons has introduced individuals from all walks of life collectively to do battle and conquer the world.
Past our present video games, we’ve got been engaged on creating new sport experiences based mostly on our power in interactive storytelling.
How have the final 12 months been to your firm?
The final 12 months have been difficult because the business adapts to post-pandemic participant behaviour and the modifications to the promoting market.
A big a part of our workforce is concentrated on bettering our present video games and persevering with to do every thing we will to thrill our gamers and assist our creators.
“The final 12 months have been difficult because the business adapts to post-pandemic participant behaviour and the modifications to the promoting market.”
Ben Liu
It’s additionally been a time of creativity as we’ve got gone again to our roots and provide you with new concepts that push the frontiers of what’s potential.
What do you suppose the most important developments within the business have been during the last 12 months?
Past what I discussed, it’s additionally been encouraging to see new indicators of life available in the market with new video games and enterprise offers.
Talking personally, it’s been actually enjoyable as a gamer to see so many truly good video games come out based mostly on years of dedication and craft.
What do you suppose are the important thing developments, challenges and alternatives for the following yr, and the way will you be taking them on?
We’re very narrowly centered on our mission to develop nice video games and see loads of alternative to carry a brand new sport to market.
As a artistic and technical workforce that has labored collectively for a few years, we’re particularly impressed by latest advances in know-how taking place around the globe and dealing on methods to reinforce our concepts with them.
We’re actively experimenting with loads of new issues and hope to search out the appropriate participant going through functions for them quickly.
“It’s been encouraging to see new indicators of life available in the market with new video games and enterprise offers.”
Ben Liu
What do you suppose is most essential to a cell sport’s success in 2024?
Although the bar has gone up, the identical issues nonetheless apply. It begins with a enjoyable sport that gamers love.
The sport must be broadly interesting to a big sufficient group of gamers via a mix of fantasy, advertising and marketing attraction, and novelty. And then you definately want some luck and magic.
Have you ever moved onto platforms outdoors of cell? And in that case, why? If not, is it one thing you’re contemplating?
Our focus continues to be cell as a result of it’s what we all know greatest and the place we see the most important alternatives for our firm.
