Amazon’s NFL Black Friday recreation is ready to be one of many most-watched sporting occasions are 12 months, so commercials fetch a hefty price – however how a lot do they value compared to the Tremendous Bowl?
Amazon Black Friday Recreation vs Tremendous Bowl Industrial Prices
On November twenty fourth we’ve got a uncommon Friday NFL recreation to look ahead to because the New York Jets tackle the Miami Dolphins at MetLife Stadium, which is free to observe on Amazon and is ready to file record-breaking numbers of site visitors.
Amazon’s traditional NFL slot is for Thursday Evening Soccer however because of the 2023 Thanksgiving Day video games, the e-commerce big has paid the league $100 million to maneuver their slot a day after and companion it with their Black Friday insanity.
In 2022, Amazon recorded their largest ever income on the hangover from Turkey Day – which noticed gross sales of over $1 billion from Black Friday to Cyber Monday as total purchasing numbers noticed a big rise.
The inaugural Black Friday recreation by Amazon can be stuffed with focused commercials from corporations like Bose and shoppers will have the ability to checkout and purchase merchandise proven on their screens with out having to even depart the printed.
Commercials on the Jets-Dolphins broadcast reportedly value double that of a Thursday Evening Soccer advert which is $440,000 – with Black Friday adverts fetching a staggering $880,000.
Amazon Black Friday Soccer 🏈
Right here we speak about how this NFL recreation being hosted on Black Friday is cool for the Ecomm tradition in addition to some concepts on how manufacturers can capitalize on the occasion. pic.twitter.com/kEIcXRvCgV
— Jerry Dearden (@DeardenJerry) November 14, 2023
30-second Tremendous Bowl Industrial Prices Virtually Seven Occasions Extra Than Black Friday
Regardless of Black Friday commercials reaching virtually one million {dollars} per slot, it’s nonetheless youngster’s play compared to Tremendous Bowl commercial prices.
In 2023, a 30-second Tremendous Bowl industrial costed a record-high common of $7 million. This was a rise of $500,000 from 2022 and $1.5 million from 2021.
The Tremendous Bowl is undoubtedly the most important occasion on the sporting calendar in america and an estimated 113.06 million viewers tuned in to observe the Kansas Metropolis Chiefs beat the Philadelphia Eagles in February.
As compared, the NFL Thanksgiving Day video games are anticipated to fetch a mean viewership of over 33 million – so it’s no shock that prices are more and more increased throughout playoff season.
