Whereas claiming that “the console is the core of the Xbox model,” Microsoft’s head of gaming has reiterated the corporate must deal with the broader gaming market if it is to achieve success. From a report: In the course of the Kinda Humorous Video games Xcast podcast, Spencer was requested if Xbox has taken its eye off the console market by focusing an excessive amount of on PC. In response, Spencer mentioned Microsoft can be mistaken to assume that simply constructing nice console titles may assist it overtake Sony and Nintendo when it comes to {hardware} gross sales. As a substitute, it has chosen to pursue a unique technique to the Japanese firms, one targeted on fulfilling builders’ imaginative and prescient of enabling clients to play their video games on any display. “We’re not within the enterprise of out-consoling Sony or out-consoling Nintendo,” Spencer mentioned. “There is not actually an excellent answer or win for us. And I do know that may upset a ton of individuals, but it surely’s simply the reality of the matter that while you’re third place within the console market and the highest two gamers are as robust as they’re, and have in sure circumstances a really, very discrete deal with doing offers and different issues that type of make being Xbox arduous for us as a group, [and] that is on us, not on anyone else.”
He added: “I see commentary that in case you simply constructed nice video games every little thing would flip round. It is simply not true that if we go off and construct nice video games then swiftly you are going to see console share shift in some dramatic means. We misplaced the worst era to lose within the Xbox One era the place everyone constructed their digital library of video games. So, while you go and also you’re constructing on Xbox, we would like our Xbox group to really feel superior, however this concept that if we simply targeted extra on nice video games on our console that by some means we’ll win the console race, I believe would not actually lay into the fact of most individuals.” Spencer claimed that 90% of the individuals who purchase a console yearly already personal a PlayStation, Nintendo or Xbox console, and their digital sport library lives on that ecosystem.
