Do you bear in mind La Redoute? Its very – very – heavy catalog. A lot I want I can discover again their sensible advert “cet ete pour etre a la mode prenez deux kilos” – this 12 months to be trendy add two kilos (which clearly the burden of their catalog). For some time – that may the 80s primarily La Redoute was making a killing among the many stylish women, which solely provides it to not-very-expensive manufacturers in Europe which are categorized as upscale in Lebanon (assume Benetton, Naf Naf, and Paul – a budget brasserie that could be very well-seen right here).
Apparently the brand new emblem comes with an overhaul of the corporate aims – strengthening the market place of the model, increase its footprint (Netherlands, Germany…), optimize its logistics, and “with a view to make La Redoute a neighborhood of accountable entrepreneurs, dedicated to the achievement of the corporate’s imaginative and prescient” in keeping with Philippe Berlan, the CEO of the corporate. In keeping with their web site, La Redoute generate a billion plus enterprise in 2020.
