Whereas confidentiality ‘limits the evaluation of the Code’s efficiency’, the legislation has been profitable sufficient to presumably lengthen to different platforms equivalent to TikTok.
Australia’s world-first information bargaining legislation efficiently inspired Meta and Google to pay dozens of media corporations for his or her content material and may very well be expanded to new platforms like TikTok, a evaluate has discovered, however understanding the reform’s full affect has been hampered by confidentiality.
On Thursday, the Australian Treasury revealed its evaluate of the primary 12 months of the Information Media and Digital Platforms Obligatory Bargaining Code.
The legislation sought to handle the bargaining imbalance between Australian information media corporations and digital platforms that meant that native operators weren’t being paid for the worth of the content material they have been creating.
