I spoke about Najjar Raqwa way back (right here), and properly, whereas the advert here’s a bit outdated (as a result of the advert on that OOH will get modifications very very occasionally), it’s nonetheless fascinating that Raqwa went double.
So principally, the thought is that the machine produces two cups of espresso as an alternative of 1. In a worrying nation like Lebanon, I’ll have each thanks. Joking apart, I at all times thought Najjar Raqwa (Najjar being recognized for his or her floor espresso model, a ubiquitous product within the Center East) could be successful really. Now in fact, with all corporations downsizing on bills, providing free espresso is a factor of the previous at this level (sure, all perks at the moment are being taken off from many work locations thoughts you, comprehensible, while you see how a lot corporations need to actually save on all fronts with distant working in fact, additionally altering this concept of gossiping across the espresso machine).
The advert markets the espresso – or double espresso – as a “sobhiye” which is the morning assembly time between mates, relations and – generally – colleagues.
Nonetheless, it Raqwa went double it means the one coffee-making machine was certainly successful. Which is an effective information. As I stated, the earlier iterations of the machine which included cappuccino and what not produced wonderful Arabic espresso. So little doubt Najjar Raqwa does too.