Panda Boutique – a cute but confusing campaign

Panda Boutique by Panda Plast has a cute new marketing campaign, if somewhat too… complicated.

Aside from the actual fact they used the teaser/revealer which means the identical individuals have to see the unique advert after which uncover what it was all about, and proper now each teaser and revealer advertisements are sitting on the similar time on the Jounieh freeway which is somewhat odd (however that is what occurs when one books with totally different businesses which work at totally different speeds).

The main oddity within the marketing campaign is the slogan of the revealer – “bnoss Jounieh” (proper in the course of Jounieh) which is the identify of the yearly pageant initiated by the Jounieh municipality (right here). So I’m questioning if Panda is concerned in any method within the pageant or not – though truthfully, perhaps they should have caught to their unique line “I noticed a Panda in Jounieh” which headlined the teaser.

Contemplating Panda Boutique a number of branches, this isn’t some line they will stick with in all places. However I suppose they have been making an attempt to seize consideration.