Roblox is providing builders one other strategy to earn cash by permitting them to supply subscriptions inside their experiences, in response to a weblog submit printed Tuesday. The Verge studies: Roblox already gives builders a whole lot of methods to monetize their experiences, together with the power to promote digital gadgets in an expertise or on the Roblox market, providing in-experience passes to sure content material and gating experiences behind paid entry. Nonetheless, these examples are all one-time charges, and Roblox argues that subscriptions would provide a method for builders to “set up a recurring financial relationship with their customers and probably enhance the predictability of their earnings.” (Different monetization choices embrace subscriptions to personal servers, engagement-based payouts, and slotting in Roblox’s “Immersive Advertisements.”)
Subscriptions would additionally give Roblox one other factor it may level to as a purpose to develop for its metaverse platform as a substitute of others. Epic Video games’ new system for Fortnite, for instance, rewards creators based mostly on components like how lengthy folks play their experiences however would not permit creators to straight promote digital items or subscriptions inside these experiences. Builders searching for extra flexibility in how they monetize may select Roblox as a substitute.
