Householders from Toorak to Level Piper have joined a rising marketing campaign to boost consciousness for the federal government’s proposed superannuation adjustments, placing their finest leather-based driving gloves out on the entrance porch after which posting about it on social media.
“It’s a easy however highly effective strategy to say ‘sufficient is sufficient’” Toorak resident Thomas Southerby defined. “We put the gloves out, we take {a photograph} and we ask our IT employees to submit it on social media utilizing the hashtag #putoutyourdrivingloves. It’s going viral apparently”.
Southerby mentioned he believed the marketing campaign had gained traction as a result of it was one thing unusual folks might relate to. “Who hasn’t regarded ahead to driving to Portsea within the Jaguar with the driving gloves on? It’s certainly one of life’s easy pleasures. That’s what all of us stand to lose if these adjustments undergo”.
He mentioned dozens of individuals in his road had already joined the marketing campaign. “Stroll alongside St George’s Highway and also you’ll see pairs of driving gloves on the entire entrance porches. When you get admitted by means of the safety gates after all”.
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