- Execs and celebs headed to the Solar Valley Convention this week, giving us a glance into their type.
- The convention, often known as ‘summer time camp for billionaires,’ usually has an informal costume code.
- In addition to the requisite vests, attendees wore crimson accents, gold equipment, and coloured glasses.
Each July, executives in tech, media, and finance flock to the small resort city of Solar Valley, Idaho, for the Allen & Co. Solar Valley Discussion board — aka “summer time camp for billionaires.”
Attendees often adhere to a easy costume code of t-shirts, vests, and athleisure for convention periods in between the rounds of golf, schmoozing, and dealmaking.
This 12 months, although, the sartorial selections had been bolder than ordinary.
Among the many ordinary muted grays and blues, a number of attendees had been sporting splashes of crimson. Whereas wearable well being monitoring units like Apple Watches and Oura rings are normal fare for the tech class, this 12 months, some opted for flashier equipment: gold chain bracelets, large earrings, and vibrant glasses.
This is what the who’s who of the enterprise world wore on the Solar Valley convention this week.