Jack Schlossberg, grandson of President John F. Kennedy, has captivated a various viewers together with his eclectic and infrequently humorous social media content material.
Whether or not he’s dancing the moonwalk at a Walmart, strutting to AC/DC in biker shorts or assuming totally different characters whereas criticizing his cousin, unbiased candidate Robert F. Kennedy Jr., Schlossberg’s on-line persona is each eccentric and charismatic — harking back to his second cousin “Little Edie,” immortalized within the traditional documentary movie Gray Gardens.
He’s a Kennedy. He’s a content material creator. He’s a goofy dance associate. However who’s Jack Schlossberg, actually? Right here’s what you want to know.
❓Who’s Jack Schlossberg?
John Bouvier Kennedy Schlossberg, 31, is the son of designer Edwin Schlossberg and Caroline Kennedy, the one surviving baby of Jacqueline Kennedy Onassis and President John F. Kennedy, who was assassinated in Dallas on Nov. 22, 1963. Jack is JFK’s solely grandson and has two sisters: journalist Tatiana Schlossberg, 34, and actress Rose Schlossberg, 35.
🎭 He’s an actor, author and perhaps politician
A graduate of Yale, Harvard Regulation College and Harvard Enterprise College, Schlossberg, who lives in New York Metropolis, instructed City & Nation in June that he’s presently auditioning for appearing roles and has begun writing a e book “about my technique and the way I see the world.”
So far as his political aspirations, he claims he will not be pursuing public workplace anytime quickly. “I really like politics. I really like public service,” he says. “I’m impressed by that legacy of my household, however I’ve no instant plans.”
📲 What does he put up on social media?
Schlossberg started posting on Instagram in July 2012, sharing candid pictures of family and friends earlier than transitioning to side-by-side photos of objects and their definitions. His posts have been usually accompanied sardonic captions, and he’s since posted a number of clips of himself doing quirky issues — usually shirtless.
Alternately critical and foolish, Schlossberg will at some point put up a video of himself presenting an award at a gala. The subsequent day he’s debating about which nation invented pasta or displaying off his bottom with a message that reads: “Sext me.”
In the meantime, on X, which he joined in February 2014, Schlossberg is understood for sharing passing ideas about issues like Christ’s physique sort (“Jesus was skinny. Toned, however not large.”) or AI’s sexuality (“If AI is non-sexual, does that restrict its potential? Or make it unstoppable?”) or Lent (“LENT is coming. I’m giving up sugar and anger.”).
⭐ Why has Jack change into so well-liked?
From the start, Schlossberg’s posts have felt like one large inside joke that he’s sharing with the web. For a lot of of his 300,000-plus followers, he’s a refreshing window on the Kennedy household, most of whom are notoriously non-public.
Some social media customers have described him as a “bizarre mixture of the Kennedy, Bouvier, and Schlossberg genes,” with others calling him “good-looking and goofy” whereas observing his “putting” resemblance to his uncle John F. Kennedy Jr., his mom’s brother who died in July 1999.
Schlossberg’s recognition grew after a video went viral in Sept. 2023 of him criticizing the insurance policies of his cousin and third-party candidate Robert F. Kennedy Jr. As one of many first members of the Kennedy household to talk out in opposition to RFK Jr., he grew to become a central determine within the extremely publicized feud between the candidate and the Kennedys.
His attraction reached new heights when movies of him singing shirtless to “Ticket to Journey” by the Beatles and others of him on the seaside doing wacky issues, like cracking open a coconut, appeared on social media platforms.
Schlossberg’s criticism of his uncle made headlines once more when he posted a sequence of clips criticizing his insurance policies, which he carried out as characters full with various American accents named “Anthony” “Wade,” “Joshua” and “Jimmy.”
Whereas these movies obtained backlash, in addition they gained extra notoriety for Schlossberg, which prompted him to launch a set of “sorry-not-sorry” clips; in one in all them, in character as “Joshua,” he says, “These characters truly assist me cope.”
📣 What he’s mentioned about his movies
Talking to City & Nation in June, Schlossberg mentioned his posts have been an enormous success and that they have been a little bit of an experiment in watching how messages transfer on-line.
“It’s loads tougher for a constructive message to unfold than it’s for a takedown,” he mentioned. “I believe that if there was something strategic about my movies, it was to attempt to mix these two issues so {that a} sturdy opinion, which travels quick on-line, was mixed with a critical set of details. And I believe that you simply want that mixture with a view to break by means of, and to make issues thrilling.”
The posts about RFK Jr., he added, have been an try to convey his critical ideas in regards to the 2024 presidential election in a humorous method.
“I believe I’ve damaged by means of to a youthful viewers,” he mentioned. “I believe everybody’s on the lookout for a bit little bit of levity and humor right here, and if it’s all so critical on a regular basis, it’s simply too heavy.”
✔️ He’s endorsing Joe Biden
Schlossberg is a supporter of President Joe Biden, having spoken on the 2020 Democratic Conference together with his mom.
“I believe it’s as much as all of us to attempt to do what we will,” he instructed City & Nation about serving to the Democratic celebration.
“For me, that meant making these movies on-line. I’m attempting to do no matter I can to assist President Biden win,” he mentioned, including that he’s obtained messages from followers “telling me that I helped them see one thing they didn’t essentially see earlier than. If I get one particular person to assume that, that’s an enormous success, and I believe there’s much more than one particular person.”
👶 Followers name him ‘Little Edie’
Schlossberg’s center identify “Bouvier” was Jacqueline Kennedy’s maiden identify. Followers have drawn parallels between him and his grandmother’s cousin, Edith Bouvier Beale, whose eccentric character was the centerpiece Gray Gardens. Within the documentary, she usually carried out spontaneous dance numbers and displayed a eager sense of joie de vivre.
Many followers have famous that Schlossberg’s affable character conveys “Little Edie vitality,” with some saying he’s “Little Edie reincarnated.”
“Folks say the Kennedy genes are sturdy in him,” one follower wrote on X, alongside photos of Schlossberg sitting on the bottom at a grocery retailer whereas barefoot. “However, yall — that is Bouvier habits. He’s Little Edie born once more.”